Truth or Consequence Debuted 3-23-1940
On this day in 1940, the radio quiz and gag show Truth or Consequence debuted starring Ralph Edwards which lasted almost a decade. Please enjoy this late-fourties episode starring Miss Hush of 1947. In the first consequence, a woman take the solo lead with a fifty voice male choir! Sponsored by Duz, Drene shampoo ($25,000 contest). ( Harlow Wilcox was also the famed announcer of the popular old time radio series, Fibber McGee and Molly .)